BBC RADIO 6 MUSIC
The 6 Music Tree
Directed by Yves Geleyn

6 Music is a place where extraordinary music plays.

Along with the brand ad, we made 100 targeted YouTube prerolls which ran before music videos. So if you viewed a Radiohead video, the preroll before it would show a 6 Music presenter congratulating you for liking Radiohead.

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PAULANDRUSSELL@GMAIL.COM